[1]张屹立,张招椿,胡海源,等.基于KANO模型的基层医务人员需求分析[J].卫生经济研究,2020,(12):49-52,55.
　ZHANG Yi-li,ZHANG Zhao-chun,HU Hai-yuan,et al.Demand Analysis of Primary Medical staff Based on KANO Model[J].Journal Press of Health Economics Research,2020,(12):49-52,55.
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基于KANO模型的基层医务人员需求分析
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卫生经济研究[ISSN:1004-7778/CN:33-1056/F]

卷:
期数:
2020年12期
页码:
49-52,55
栏目:
方法学应用
出版日期:
2020-12-01

文章信息/Info

Title:
Demand Analysis of Primary Medical staff Based on KANO Model
作者:
张屹立1; 张招椿1; 胡海源2; 林金雄1; 李创维1; 李秀梅1
1.南方医科大学卫生管理学院，广东 广州 510515
2.南方医科大学顺德医院，广东 顺德 528308
Author(s):
ZHANG Yi-li; ZHANG Zhao-chun; HU Hai-yuan; LIN Jin-xiong; LI Chuang-wei; LI Xiu-mei
School of Health Services Management, Southern Medical University，Guangzhou Guangdong 510515，China
关键词:
KANO模型; 基层医务人员; 需求分析
Keywords:
KANO model; primary medical staff; demand analysis
分类号:
R192
文献标志码:
A
摘要:
目的：识别并分析基层医务人员需求，为完善激励机制、提高基层医务人员满意度和工作积极性提供依据。方法：基于KANO模型，对广东省基层医务人员进行问卷调查，通过需求属性分类、Better-Worse系数测算和二维矩阵分析，从定性定量层面分析基层医务人员的需求。结果：基层医务人员的需求包括11项魅力需求、9项期望需求和4项必备需求；不同人口学特征的基层医务人员需求有差异。结论：在准确识别基层医务人员需求的基础上，根据需求属性，遵循需求变化规律，动态监测并持续完善需求要素，从而提高基层医务人员满意度和工作积极性。
Abstract:
Objective To identify and analyze the demand of primary medical staff and provide a basis for improving incentive mechanism, enhancing satisfaction and enthusiasm of primary medical staffs.Methods Based on KANO model, a questionnaire survey was conducted on primary medical workers in Guangdong Province.Through demand attribute classification,Better-Worse coefficient calculation and two-dimensional matrix analysis,the demand of primary medical staff were analyzed qualitatively and quantitatively.Results The demand of primary medical staffs include 11 charm demands,9 expected demands and 4 necessary demands;difference demands among primary medical staff with different demographic characteristics.Conclusion On the basis of accurately identifying the demand of primary medical staff,this paper put forward to follow the demand attributes and the law of demand changes,monitor dynamically and improve the demand elements continuously to improve the satisfaction and positivity of primary medical staff.

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更新日期/Last Update: 2020-12-01